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Building a quiet app
in a loud world.
psychology researchparadox of choicedecision fatigue
How a Jam Tasting Experiment Revealed the Hidden Cost of Freedom
The paradox of choice is the quiet tax you pay every time you open your phone. A supermarket study from the year 2000 proved it.
Supratim DamMarch 202610 min read
founder storyClaude CodeAI development
I Built an App That Asks You to Close It. Here’s Why.
A marketer with zero Swift experience, two months of building with Claude Code, and one stubborn idea about what your phone owes you.
Supratim DamFebruary 202626 min read